Shaping the Sanitation Market with Product Innovations in Ghana

Shaping the Sanitation Market with Product Innovations in Ghana. WASHfunders, May 2019.

Over 10 million urban Ghanaians live with unimproved sanitation services or are openly defecating causing a severe public health concern according to WHO/UNICEF. The World Bank estimates that poor sanitation and hygiene in Ghana leads to $290 million in economic losses each year. ghana

While businesses are trying to address the sanitation crisis, they face several barriers including lack of high quality and affordable product offerings for consumers, poor access to financing, and insufficient support to manage their business better and more professionally.

The SATO pan, a plastic toilet pan with a self closing flush mechanism that provides product innovation to Ghanaian consumers is being marketed to sanitation businesses by Total Family Health Organisation (TFHO) and PSI with funding from the USAID Supporting International Family Planning Organizations 2 (SIFPO2) Project. The product is manufactured by LIXIL, a global corporation that makes water and housing products.

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